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Public Affairs and Communications Strategist – Lake Erie College

Lake Erie College, a small, co-educational, four-year, independent liberal arts college located in Painesville, OH, 30 miles east of Cleveland, invites applications for the full-time position of Public Affairs and Communications Strategist.  This position will lead efforts to develop strategic communications, including media, public affairs and engagement, and dynamic storytelling. This is a full-time, exempt position reporting directly to the Vice President for Advancement. Review of applications will begin immediately, and the position will remain open until filled.

 

 

RESPONSIBILITIES:

 

  • Strategy & Coordination
    • Works with campus partners to set communication priorities and develop strategies that advance the College’s goals.
    • Conceptualizes and implements comprehensive and creative communication strategies.
    • Serves as a community liaison and works to identify new local, national and international partners that help advance the College’s objectives.
    • Develops strategy documents and timelines, manages budgets, and tracks metrics to determine effectiveness, ensure accountability, and inform future strategy.
  • Media Relations
    • Works with traditional and new media to ensure coverage of Lake Erie College’s work in target print, television, radio, and online media; maintains knowledge of and relationships with reporters covering key issues; and coordinates press events and other earned media opportunities.
    • Creates and implements paid media strategies on key priorities.
    • Makes recommendations to Lake Erie College leadership about media strategies; conducts spokesperson prep for media interviews; writes talking points as needed.
  • Content Creation and Branding
    • Drives storytelling projects and consistently seeks out new and compelling ways to tell and amplify these stories.
    • Drafts content for Lake Erie College website and print materials.
    • Develops internal message guidance for colleagues, as needed.
    • Reviews, edits, and approves content and materials to ensure it adheres to brand standards and furthers strategic communications goals for the organization.
    • Manages the process for identifying qualified photographers and videographers for campus needs; serves as photographer and videographer, as needed.
  • Administrative
    • Manages project budgets and contractor invoices.
    • Reports on analytics
  • Other duties will be assigned by Vice President for Advancement

 

Page Two – Public Affairs and Communications Strategist

 

PREFERRED QUALIFICATIONS:

 

  • 2+ years of experience in communications, including setting strategy, managing campaigns, writing, and producing content, and conducting media outreach.
  • Bachelor’s degree required, master’s degree a plus.
  • Excellent strategic sense and an ability to set goals and priorities, managing limited resources for maximum impact.
  • Excellent verbal and written communication skills with demonstrated experience in public speaking.
  • Strong interpersonal skills and an ability to work as part of a team, manage vendors, and coordinate projects with internal and external partners.
  • Outstanding organizational skills with a demonstrated ability to plan and coordinate a variety of detailed projects, sometimes under a very tight deadline.
  • Demonstrates an awareness and sensitivity to the needs and concerns of individuals from diverse cultures, backgrounds, and orientations.
  • Willingness to travel locally, as needed, for community events.
  • Growth and “doer” mindset and institutional teamwork ethic.
  • Creative, strategic, thoughtful, and has a sense of humor.

 

APPLICATION PROCESS:

 

Qualified candidates should submit a letter of interest, resume and three professional references either (1) online at www.lec.edu/employment-at-lec/ or (2) to our online application https://www.paycomonline.net/v4/ats/web.php/jobs/ViewJobDetails?job=89005&clientkey=74E03CF8736A837878EE360903D909BA Review of applications will begin immediately and continue until the position is filled. Subject to a criminal background check prior to employment. EOE

Job Category: Marketing
Job Type: Full Time
Job Location: Cleveland

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