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Social Media Specialist – Oatey Co.

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At Oatey we are committed to help our Associates grow their career. Apply today and grow with Oatey!

Who is Oatey?

Since 1916, Oatey has provided reliable, high-quality products for the residential and commercial plumbing industries, with a commitment to delivering quality, building trust and improving lives. Today, Oatey operates a comprehensive manufacturing and distribution network to supply thousands of products for professional builders, contractors, engineers and do-it-yourself consumers around the world.

The Oatey family of companies is consist of brands that are synonymous with quality, integrity, and trust in the plumbing industry. We are Oatey, Cherne, Keeney, Quick Drain, Hercules, Dearborn, GF Thompson, Harvey, Masters, Contact, and Belanger.

What we’re looking for…

The Social Media Specialist is accountable for content ideation, planning, creation and scheduling across all of Oatey’s social media platforms. They are also accountable for community management and responsiveness to follower inquiries, in partnership with an external agency. The Social Media Community Specialist conceptualizes and executes campaigns, content ideas, engagement initiatives and innovative approaches to Oatey’s social media presence, with accountability for creating short-form video and coordinating complex content calendars across multiple platforms and brands. Using a keen eye for social media trends, creative style/execution, and tone, they are a talented social media creator with a passion for storytelling through social and building digital communities.

Expectations & Accountabilities…

Position Responsibilities

  • Develop and manage social media content calendars for Oatey’s multiple social media platforms and brands (total of 12 social media accounts)
  • Generate new social media content and campaign ideas; innovate based on social media trends, activity within our communities, business priorities, and cross-functional feedback
  • Film/photograph (on iPhone) and edit social media content and write post captions.
  • Regularly visit Oatey’s training facility and Cleveland-area plumbing jobsites to film social media content
  • Schedule all content in social media management tool (Sprout Social) and manage approval process
  • Manage User Generated Content (UGC) in Sprout Social and incorporate into content calendar
  • Partner with external agency on Community Engagement via Sprout Social, ensuring all followers comments/messages are responded to in a timely manner and escalated as needed
  • Social media monitoring on evenings and weekends is required.
  • Execute monthly social media reporting to track program growth and opportunities; use learnings to evolve and improve content and performance
  • Coordinate with internal teams cross-functionally, including Design, Product Content, and Communications, etc., to ensure consistent messaging and assets are used across social media.
  • Stay up-to-date with digital technology trends and social media platforms, recommending changes and innovations to ensure Oatey is on the forefront of social media and related digital media opportunities

What you’ll need to be successful…

  • Minimum 1-3 years experience in social media content creation; Social media content samples are required
  • Creativity and enthusiasm for hands-on social media content creation
  • Proven experience creating compelling social media content, with an emphasis on short-form video (Reels, TikToks, YouTube Shorts, etc.)
  • Deep knowledge of functionality of core social media platforms, with an emphasis on content creation processes within Instagram and TikTok
  • Experience working in all major social platforms, including: Facebook, Instagram, TikTok, Pinterest, YouTube, LinkedIn, Twitter
  • High level of comfort with photo/video editing capabilities on iPhone
  • High level of comfort working on a PC – Word, Excel, PowerPoint, Outlook, etc.
  • Excitement and willingness to learn – about our products, about the building trades, about our social media community, about our existing processes and programs
  • Ability to move quickly to adjust content calendars based on last minute business needs or changes
  • Overall eye for design as it relates to social media assets
  • Demonstrated flexibility and ability to multi-task, manage multiple deadlines, and change gears quickly based on business needs

Qualifications that will set you apart…

  • Experience using Sprout Social is preferred

Education and Certification

  • Bachelor’s degree in Marketing, Communications, Visual Communication or relevant field or equivalent job experience

Why Oatey?

  • At Oatey, our purpose has always been to deliver quality, build trust and improve lives through the products that we make.
  • Oatey fosters an environment that embraces diversity – acknowledging, valuing, and utilizing the unique experiences and perspectives of our associates.
  • We value Collaboration, Integrity, Respect, Courage, Leadership, and Excellence above all else.
  • Our vision is to remain and continue to grow as a market leader, to enrich the lives of our Associates, to challenge the status quo, and to foster an inclusive environment in every regard.
  • Our purpose, mission, and vision are not possible without the right people, and we are committed to fostering an inclusive, engaging, and rewarding environment for our Associates.
  • Oatey has a total rewards philosophy which encompasses compensation, benefits, work-life effectiveness, recognition, performance management, tuition reimbursement, mental health wellness, and talent development.
  • Come join the Oatey team, where we’re big enough to matter and small enough that YOU matter!

Oatey Total Rewards

  • Competitive pay based on experience and merit
  • Annual Cash Profit Sharing (discretionary)
  • Health Insurance for our associates’ averages $100 or less a month (single coverage)
  • Generous benefits including up to $3,000 company contribution to Health Savings Account
  • 401(k) with a 5% company match
  • Tuition reimbursement in an environment that encourages advancement
  • Associate well-being benefits including CALM App and mental health therapy options
  • Recognized for our commitment to diversity, equity, and inclusion


We value our associates and provide opportunities for growth. Oatey is a collaborative, diverse workplace attracting the brightest minds and creative thinkers in our industry. We constantly challenge associates to come up with new ideas and reward them for their efforts. As a result, many of our associates choose to stay and build long term careers at Oatey.




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Job Category: Marketing
Job Type: Full Time
Job Location: Cleveland

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